Creeds was a Toronto family-owned high-end women’s clothier founded as a furrier in 1916. During the 1930s Creeds branched into coats and suits and by the 1950s, fashions were being made under their own label by top European manufacturers. In 1974 Creeds moved to the new Manu-Life centre on Bloor Street. Throughout the 70s and 80s they became known for the specialty boutiques within their store including: Missoni, Chanel, Jil Sander, Krizia, YSL, Lacroix, Ungaro, and Sonia Rykiel.
The store was regarded highly for its luxurious interior as much as it was for its quality fashions and furs. Creeds was just one of many Canadian retailers that succumbed to the recession of the early 1990s. The company filed for bankruptcy protection in 1990 and closed the following year.