Obscurier Couturier – Conover Mayer 1995-2006

Just before COVID-19 shut down the world, I was invited to guest lecture at Syracuse University for the fashion arts program. Two of the teachers in that program, Jeffrey Mayer and Todd Conover, were former design partners working under the label Conover Mayer. Their high-end women’s fashion line produced two collections per year between 1995 and 2006 that were sold through stores like Bergdorf Goodman and Neiman Marcus.

I won’t repeat all the tea served in conversation, but it was fascinating to hear how the fashion industry shifted and changed during that decade. The two were already teaching fashion design at Syracuse University while they designed their collections, and continue to teach there today, but both have since moved on from designing fashion on the side. Todd Conover now designs jewellery, and Jeffrey Mayer curates fashion exhibitions.

About Jonathan

Jonathan Walford is a fashion historian and co-founder of the Fashion History Museum in Cambridge, Ontario. The FHM maintains a collection of nearly 12,000 artifacts dating from the mid 17th century to the present. Jonathan has authored various books and museum catalogues, including The Seductive Shoe, Shoes A-Z, Forties Fashion, 1950s American Fashion, and Sixties Fashion.
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