If you were asked to think of the best shoe brand advertising slogan, probably Nike’s ‘Just Do It’ campaign would come to mind. Here are some other slogans created by ‘Don Drapers’ around the world for other shoe brands:
Nike: Just Do It.
Carolina: Built for Work.
Earth: Different. Like you.
New Balance: There are two motivations in sports. Which is yours? For Love or Money?
Ariat (equestrian boots): Performance Is In Our Sole.
Bite (sport shoes): Equip Your Feet.
Merrell (outdoor casuals): Let’s get outside.
Mario Bruni: The World’s Finest Shoes.
Bata: The world at your feet.
Hush Puppies: Shoes you can live in.
Van Dal: Almost a part of you.
Ecco: Shoes for life.
Clarks: For all the places you’ll go.
Timberland: Don’t Wear It. Use It.
Cardinale: Give value to your feet.
Zivas: The finest Footwear for the Active lifestyle…
Allen-Edmonds: For All Walks of Life.
Beverly Feldman: Too much is not enough.
Peter Kaiser: Jewelry for your legs.
Startrite (childrens shoes): Worn by the world’s most precious feet.
Elefanten (children’s shoes): Discover your world.
Wolverine: They don’t quit. / Relentless by nature.
My Fave has always been Styl-eez 1940s ‘Wouldn’t you like to be in her shoes?’ the answer is always Yes.
I like that one!