Canadian Fashion Connection – Ellen Peterson

This past week the Fashion History Museum received the archives of Ellen Peterson. Born Ellen Tullus in Pärnu Estonia on April 29, 1922, she was the third generation from a family of dressmakers. Her mother had a salon that was closed when the Soviet Union annexed Estonia in June 1940. A year later, when the German army liberated Estonia from the Soviets, Ellen and her mother went to Germany where Ellen married in 1944 and bore two children over the next two years.

In 1947 Ellen was admitted to Germany’s Esslingen Fashion School and upon completing the program opened a dressmaking salon. In 1949 she won first prize from four hundred entries for a one-shouldered dress design she called ‘Diana’, and later the same year registered a patent for a coat design she called ‘Regola’ that could be converted into a jacket via removable coat tails and  shoulder cape.

One of Ellen most popular wedding and evening dress designs that featured on the cover of Canadian Bride in 1962.

One of Ellen Peterson’s most popular wedding and evening dress designs, featured on the cover of Canadian Bride in 1962.

In 1952 Ellen left Germany for Canada and worked as a freelance designer for various sportswear and dress manufacturers before starting up her own salon again. By 1957 Ellen was known for her bridal wear but also evening gowns and elegant daywear. As the fashion world changed in the 1960s, Ellen’s business dwindled, closing to the public in early 1963.

In 1970 Ellen opened a school of fashion design, and received official diploma-granting status as a registered fashion institute in 1978. She closed the school in 1990 and worked as a fashion design teacher in Tallinn, Estonia, and at Sheridan College in Toronto before retiring from the business in 1992.

About Jonathan

Jonathan Walford is a fashion historian and co-founder of the Fashion History Museum in Cambridge, Ontario. The FHM maintains a collection of nearly 12,000 artifacts dating from the mid 17th century to the present. Jonathan has authored various books and museum catalogues, including The Seductive Shoe, Shoes A-Z, Forties Fashion, 1950s American Fashion, and Sixties Fashion.
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9 Responses to Canadian Fashion Connection – Ellen Peterson

  1. Daniel says:

    As my partner is currently living in Estonia (although not Estonian) it’s great to hear something about fashion with an Estonian connection.

    • Jonathan says:

      It’s the first time I have come across an Estonian designer, but I am sure there are more…

  2. Pingback: Vintage Miscellany – February 3, 2013 | The Vintage Traveler

  3. Rena Graefner says:

    I was the Vice Principal in Ellen Peterson Fashion Institue and eventually our paths separated. I often wonder if she could possibly still be alive, she was an amazingly strong lady. Or has she passed away and when. Would you know any of this? I modelled her Diana and her versatile coat in fashion shows the Institute held yearly. I think of her often.

    • Jonathan says:

      Hi Rena;
      Last I heard, she was still alive (this was a year ago). She was in a retirement home, but doing well. She must be well into her 90s now! The Diana dress and the versatile coat are now in the Fashion History Museum’s collection in Cambridge. We also have her archives, although we have a list of all the students and what years they attended, we destroyed their grade records for privacy reasons.

  4. Rena Graefner says:

    Thank you for your reply, Jonathon. I would not be surprised to know she may still be alive even if in a retirement home. She was a powerhouse of strength and I know she would be around 96-97 as of last April.

    • Jonathan says:

      If you are interested in seeing the archives, perhaps you could also help identify many of the people in photographs who are not identified.

  5. Rena Graefner says:

    I should have mentioned how nice it is that her award winning creations are being honoured. She was an amazingly talented lady. When we taught in the school she could make even a piece of tissue paper into a marvellous creation. We did samples to display to the student. Good that the records were destroyed. I was one of her earlier students and rose to Vice Principal as I mentioned before. Why are her items in Cambridge, because that is where the museum is? Where is it located?

    • Jonathan says:

      Our museum, which is located in Cambridge (74 Queen Street East), was approached by a friend and former student who was helping to dispense of her possessions at the time she went into the retirement home five years ago. Unfortunately there was a miscommunication and our email reply was not received so some of the clothing was sold to a dealer before we reconnected. However, we have all her early important pieces – and her paper archives.

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